New Product Development

New Product Development (NPD) is a structured and proven approach of developing and launching new products and services in the market “first time right”. 
Our approach for New Product Development spans from understanding the needs of the market to designing suitable processes and the structure, to successful launching for targeted revenues. Crashing “time to market”is the key driver for the New Product Development process.

New Product Development: 

Training and consultancy to clients to develop new products and variants of the existing products using concurrent engineering and scientific techniques to understand and meet customer requirements with greater reliability, while reducing development cycle time, cost and errors at early stages. Understanding customer requirements and effective utilization of QFD for deployment at various stages of New Product Development.

Good New Product Development process:

  • Requires upfront Voice of the Customer (gathering customer wants and needs) prior to extensive design
  • Integrates design, marketing, production and supply chain into new product development activities (makes it pan-Company integrated process)
  • Provides the criteria to support rigorous Design Reviews
  • Enables leadership to realistically set high expectations, and demand evidence to support conclusions
  • Provides tools, steps of actions and deliverables that clarify and support meeting these high expectations
  • Reduces/eliminates repeat and recurring defects.

Comments

Post a Comment

Popular posts from this blog

The Importance Of Data Collection For The Six Sigma DMAIC Approach

Image
Six Sigma aims at achieving innovative improvement by reducing variation and defects; the most popularly used approach being the DMAIC model. DMAIC stands for Define – Measure – Analyze – Improve – Control. Define  – This involves identifying the problem, opportunity for improvement, goals, and customer requirements. Measure  – This involves measuring the performance of the process. Analyze  – This involves evaluating the process to determine the root causes of variation and defects. Improve  – This involves improving the process performance by eliminating those root causes. Control  – This involves controlling and maintaining the improved process. Although all the five stages of the DMAIC model are important, and neither one can be performed without the other, today we will speak about the Measure phase, which is the lengthiest phase of the model. The Measure phase includes data collection, wherein different types of data are collected and the...
Read more

Green Belt Training in India

Image
Six Sigma is a set of tools and techniques that was initiated at Motorola for process improvement. Engineer Bill Smith introduced this technique in the year 1986, and today it is seen as a business strategy most commonly used in major industrial sectors. The Six Sigma approach focuses on eliminating errors, improving the quality output of processes, and enhancing customer satisfaction. It uses a set of quality management tools and methods that identifies and removes the cause of defects in manufacturing and other processes. It ultimately creates a special infrastructure of Six Sigma experts within an organization. Every Six Sigma project within an organization follows a definite sequence of steps with specific value targets. These steps reduce process cycle time and costs, while increasing customer satisfaction and profits. However,  green belt training in India  is important to outline all the key concepts required to be productive in the project team of Six Sigma. ...
Read more